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Unleash the Power of Generative Artificial Intelligence (including ChatGPT!)

Run By ASVA/ Traveltech for Scotland

Broadcast On 20/06/2023

This webinar looked at generative Artificial Intelligence (AI) and the tools that are already making waves in various industries. Led by tech expert Joshua Ryan-Saha Director of Traveltech for Scotland, members attending discovered how generative AI including ChatGPT can benefit visitor attractions by:

✔️ supporting customer service and accessibility

✔️ providing personalised visitor recommendations

✔️ crafting marketing campaigns

✔️ new forms of visitor engagement

The group also learned from real-life examples and gained practical steps on how to get started with generative AI.