ASVA Events

Complete Storytelling

Wednesday 30/03/2022

Edinburgh Zoo, Corstorphine Road, Edinburgh

Start Time
09:30 AM

End Time
16:15 PM

Want to Attend?
Sold Out: To be added to the waiting list please contact

£50 for ASVA members
£50 for non-members

This one day workshop is designed to help tourism businesses with their recovery from the impacts of the COVID-19 pandemic. Delegates will learn new communications and sales skills to help enhance customer service delivery and re-build income streams. Successful consumer experiences are the product of creating and delivering engaging and memorable stories. Stories effortlessly transform consumers into ambassadors; generating repeat visits, recommendations and increased secondary spend.

Complete Storytelling is a highly motivational workshop that breaks down the fears and boundaries that prohibit truly effective communication. This is achieved through teaching and practicing practical methods in a safe, supported and inspiring environment. Using performance techniques, the experienced trainers will hone participant’s skills in Body Language and Voice by teaching tried and tested tips and tricks used regularly by actors and presenters.

Over the course of the training, attendees will learn how the power of your story can motivate staff, create exceptional consumer experiences and generate income in a COVID secure environment. Attendees will be taught how to use storytelling to engage, sell and create brand loyalty.

Workshop Content:

  • Why do we tell stories?
  • The impact of stories
  • The 6 essential stories
  • The 3 vital uses for stories in business
  • Your business stories
  • Story structure
  • Communication styles
  • The importance of stories in a pandemic


  • Body language
  • Vocal technique
  • Stagecraft
  • Communicating in a mask
  • Working with text
  • Storytelling hacks
  • Practice in a safe environment
  • Individual Feedback

Previous participants of this course have ranged from volunteers to CEOs, and everything in between. A little apprehension pre workshop is normal, increased confidence, positivity and new tricks up your sleeve post workshop is standard.

Find out more about what the course involves here. The course is delivered by training and storytelling experts from Complete Works.

Cost: The delegate fee is £50, inclusive of VAT.

Venue:  This event will be held in Edinburgh, at Edinburgh Zoo.