Jobs

Permanent and Part-Time (21 hours per week)
Salary £34,944 – £38,218 per annum (pro-rata)
Plus generous benefits package
Hybrid / flexible working

About the role

Can your marketing expertise help us with our aim to make art work for everyone? We have a unique opportunity for a talented marketing professional to join our team.

In this role, you will play a pivotal part in driving revenue across our venue hire function, online shop, shops and cafes at each of our galleries: National, Modern and Portrait. The profits generated directly contribute to enhancing the gallery experience, so this is an exciting opportunity for you to make a meaningful impact while advancing your career in a rewarding environment.

You must have demonstrable experience of delivering results-focused marketing, including CRM, email marketing, content creation and copywriting. Importantly you must have a proactive and ambitious mindset, with an appetite to deliver real impact.

The difference you’ll make

You’ll be part of our skilled and supportive Marketing and Communications team but will work very closely with colleagues in the Trading Department. As the Trading Marketing Officer, you will contribute towards the financial objectives of the Trading Company. Reporting to the Marketing Manager you will:

– Devise, implement, monitor, evaluate and evolve a marketing plan which delivers against the Trading Company strategy with a particular focus on email marketing, ecommerce, point of sale collateral and promoting venue hire.
– Devise, create and deliver CRM email campaigns to grow the venue hire and e-commerce subscriber base and engagement
– Implement venue hire marketing and communications, including content on the website, search, social media and appropriate literature.
– Manage design and production of retail point-of-sale as necessary.
– Liaison with our catering partners on marketing and communications, including advising on collateral, checking brand use, supporting production of on-site signage and advertising/ communicating and promoting events/cafe offers and venue hire
– Create content for website and social media as appropriate and monitor and evaluate using appropriate metrics.
– Assist with reporting on results of all marketing activities including but not limited to sales figures, digital metrics, campaign results and ROI.
– Support the Marketing Manager in management of any external agencies that are used for Trading Company Marketing and Communications.
– Working with Gallery colleagues (behind the scenes and front of house) to achieve buy-in, and to co-operate with the delivery of marketing activities to support Trading Company.
– General administration including designing and producing promotional print, proof reading and maintaining records.
– Assist with implementing any third-party engagement activity as appropriate.

Who we are looking for

To succeed in this role, you’ll need the following range of knowledge, skills, and experience:

– Educated to degree level, or equivalent in a relevant subject.
– Demonstrable experience of working in a results-focused marketing environment, ideally commercial, sales or retail.
– Demonstrable experience of using CRM systems and devising and delivering email campaigns.
– Demonstrable experience of creating marketing collateral and delivering advertising campaigns.
– Demonstrable experience of updating content management systems and writing copy for websites/SEO.
– Strong digital and content creation skills e.g. Canva, Adobe, copywriting, etc.
– Strong data analysis skills.
– Excellent project management and organisation skills.
– Proactive and ambitious approach.

It would also be great if you have:

– Marketing qualification.
– Experience of managing agencies.
– Experience of events and/or venue hire marketing.
– Retail experience.
– Managing budgets.

Please apply directly via our careers portal. Applications via email will not be accepted. Closing date for completed applications is 12 noon on Monday, 23 December 2024.

Application Deadline: Monday 23/12/2024