PURPOSE OF THE ROLE
The wider purpose of the role is to help drive the National Trust for Scotland’s ability to conserve Scotland’s built and natural heritage under its care.
We have an ambitious strategy to set the direction of success for our centenary in 2031 and we are seeking an excellent Corporate Partnerships Manager (Maternity Cover) to ensure the continuance of excellent management for our current partners, and development of new strategic partnership and sponsorship opportunities for high profile events and campaigns. We work with corporate partners on both a commercial and cause led basis, our aim to ensure maximum benefit for all, especially Scotland’s heritage.
The specific purpose of the role is to manage and develop existing corporate partnerships as well as creating new strategic partnership opportunities and seeking and securing sponsorship opportunities for high profile events and campaigns which drive our charity’s ambition and mission. Partnership and sponsorship opportunities from significant corporate citizens who share our values, are fundamental to our future success driving innovation, promoting cross sector collaboration, maximising income, raising awareness of our charity and engaging and exciting current and new audiences.
You’ll manage and build upon existing relationships with key external stakeholders to build confidence in our charity, strategic direction and funding pipeline. You’ll oversee project and impact reporting for all key corporate partners and sponsors, gathering business critical insight that evidences value & impact and informs future practice.
You will work cross divisionally, with internal stakeholders including marketing, operations, retail and property teams to ensure a collective understanding of existing and new partnership opportunities and ensuring a shared and consistent approach to partnership stewardship and cultivation.
KEY RESPONSIBILITIES
Working with the Head of Fundraising you will implement our corporate fundraising strategy to manage existing partnerships and create new partnership and sponsorship opportunities, achieving target, driving revenue and raising the overall brand profile for the Trust.
Develop and oversee Corporate Membership programme, including external promotion of product, onboarding and management of new members, and maintenance through annual renewals
Work closely and collaboratively with other members of the Fundraising team to ensure a coordinated and consistent approach to corporate fundraising activity.
Work closely and collaboratively with other members of the A&S directorate (Marketing, Membership, Communications) to ensure positioning, brand, messaging, target audiences and activity is aligned and resourced adequately for each partnership.
Build and maintain strong relationships across the Trust to ensure partnerships are fulfilled to the highest standard and funded projects run smoothly and efficiently through to completion, and impact reporting. Relationships with colleagues in Marketing and operational colleagues based at properties across Scotland are especially important.
Monitor CSR/Corporate Responsibility issues in the media and keep up to date with professional fundraising associations and media regarding fundraising tools and skills development.
Research and build ongoing insight for each partner and prospect to better understand their strategic priorities/key drivers, enabling enhanced relationship and outcomes
Ensure due diligence and governance requirements are fulfilled in collaboration with the Head of Fundraising and support the CEO and Trustees to develop relationships with key organisations.
Develop detailed, compelling and relevant funding proposals/concepts in collaboration with internal stakeholders
Devise and deliver high quality, relevant stewardship and engagement programmes for all partners, using organisational networks and opportunities to optimise success
Track, analyse and report on fundraising results in the Corporate field to measure, manage and report performance using agreed performance measures.
Work closely with procurement, project and operations to ensure their capacity to approach prospects is maximised and they are kept fully up to date with our fundraising plans.
Manage income from corporate supporters; ensuring donations are correctly allocated, funds drawn-down and spent to agreed timescales, progress and final impact reports sent to donors.
Monitor and report on spend associated with activity ensuing the correct allocation of philanthropic funds and maintaining a close working relationship with finance colleagues.
Maintain and enhance personal knowledge, skills and networks by playing an active role in the appropriate professional bodies.