Marketing & PR

If you are a communications professional who wants to work for an incredible charity and make the world a better place for wildlife then keep reading!

This a fantastic role for someone with a passion for nature, a strong track record in communications and experience working within the Scottish/UK political environment.

The role

To lead the strategic development of the Royal Zoological Society of Scotland (RZSS)’s internal and external communications, including public affairs.

Promote Edinburgh Zoo and Highland Wildlife Park as world class visitor attractions and gateways to nature and RZSS as an international leader in conservation and science, grow brand awareness, income and support, safeguard our brand reputation and promote RZSS within the political environment.

As part of the strategy and steering group, contribute to strategic planning in support of RZSS achieving its mission and aims.

Some of the things you’ll do:

Lead the strategic development of the communications function, formulating innovative strategy and business plans, including resource management for current and future needs, setting and monitoring targets/budgets including media, social media, internal communications and customer complaints
Manage and develop content and engagement across communications channels, including the media, social media, website, newsletters, blogs and intranet
In conjunction with the Director of Engagement and Business Development, develop RZSS’ political profile and advise on public affairs, ensuring best practice and a co-ordinated and integrated approach.
Lead the design and delivery of stakeholder engagement with key political and policy influencers, building relationships with opinion formers and decision makers, fostering strong relations with both internal and external stakeholders
Oversee the development, implementation and review of the complaints/resolution process for Edinburgh Zoo and Highland Wildlife Park, providing feedback to senior management on key themes which impact the visitor experience and recommend solutions
Manage and develop an annual budget, ensure compliance, and maintain accurate records
Manage, motivate, develop direct reports, following good management practice and working with HR policy guidelines, so their performance meets agreed standards.
What we’re looking for:

Educated to degree level in relevant degree or equivalent experience
An excellent understanding of the Scottish media industry
Knowledge of the political environments in Scotland
Understanding of legal and ethical requirements in the media
Creative copywriting and proofreading, with the ability to tailor often complex messages to a wide range of audiences, including the media, with an understanding of search engine optimisations
Project management development and application
Demonstrable experience in a similar role including managing and motivating a team

What you’ll get in return:

37.5hr working week (5 out of 7 days / working a rotational pattern including weekends)
Supporting both Edinburgh Zoo and Highland Wildlife Park
34 days annual leave (pro rata)
Access to a healthcare plan
Employer contributory pension scheme
You will receive a staff membership which will give you (and family/friends) free (and discounted) entry to both the Highland Wildlife Park and Edinburgh Zoo as well as a number of other Zoo’s across the UK.

Shortlisting of applications and interviews for this position will take place while the advert is live; the advert will close once a successful candidate has been found. Interested candidates are therefore encouraged to submit applications as quickly as possible.

We offer a range of great benefits which can be found at www.rzss.org.uk/about-rzss/staff-benefits

This is a wonderful opportunity for someone with a strong track record in communications to make a real difference for wildlife conservation and help create a world where nature is protected, valued and loved.

The role

To lead and manage communications team activities in support of the Royal Zoological Society of Scotland (RZSS)’s vision and mission as a leading wildlife conservation charity. Promote Edinburgh Zoo and Highland Wildlife Park as world class visitor attractions and gateways to nature and RZSS as an international leader in conservation and science, growing brand awareness, income and support, and safeguarding our brand reputation.

Some of the things you’ll do:

Contribute to and support the implementation and delivery of the communications strategy and annual communications plan to meet agreed engagement targets
Manage and develop content and engagement across communications channels, including the media, social media, website, newsletters, blogs and intranet
Manage, promote, deliver and evaluate communication projects/activities/campaigns on time, to quality and risk profile standards and within agreed budget
Manage and develop the complaints process for Edinburgh Zoo and Highland Wildlife Park
Develop and commission promotional assets, including photography and video, ensuring brand consistency, value for money and quality
Ensure factual accuracy to the highest possible standards, adhering to legal and ethical requirements within the media and wider communications
What we’re looking for:

Educated to degree level in relevant degree or equivalent experience
An excellent understanding of the Scottish media industry
Understanding of legal (including GDPR guidelines) and ethical requirements in the media
Assertive communicator, confident in dealing with a wide range of stakeholders
Creative copywriting and proofreading, with the ability to tailor often complex messages to a wide range of audiences, including the media, with an understanding of search engine optimisations
What you’ll get in return:

37.5hr working week (5 out of 7 days / working a rotational pattern including weekends)
Supporting both Edinburgh Zoo and Highland Wildlife Park
34 days annual leave (pro rata)
Access to a healthcare plan
Employer contributory pension scheme
You will receive a staff membership which will give you (and family/friends) free (and discounted) entry to both the Highland Wildlife Park and Edinburgh Zoo as well as a number of other Zoo’s across the UK.

Shortlisting of applications and interviews for this position will take place while the advert is live; the advert will close once a successful candidate has been found. Interested candidates are therefore encouraged to submit applications as quickly as possible.

We offer a range of great benefits which can be found atwww.rzss.org.uk/about-rzss/staff-benefits

Contract: Fixed term 18-month, annualised hours

Dundee Science Centre is currently looking for a confident, creative individual with exceptional digital communication skills to join our team to fulfil the pivotal role of Marketing Assistant (social media) in a full-time capacity.

You will create engaging content for Dundee Science Centre’s social media presence and deal with the day-to-day administration of the marketing function at DSC, including clerical tasks, marketing, and operational event activity. You will analyse campaigns, collaborate, and share design ideas, conduct market research, collate results, and compile statistical information. You will be exceptional with social media and systems in general as a large part of your role will be administration.

Working in an open plan office you will collaborate closely with your colleagues, to ensure your knowledge of the organisation is constantly up to date.

You will be an advocate for Inclusion & Diversity, supporting the development of DSC’s culture of inclusion for our team and visitors.

The successful candidate will have a positive, resourceful, and confident nature with the ability to work independently and play a key role across the organisation. You will have an excellent knowledge and understanding of exceptional customer service, campaign execution and content writing.

You will work flexibly within the Dundee Science Centre team; hours of work to be discussed, flexible working will be considered, and weekend and evening work will be required.

To apply for the post, please submit your CV and a covering letter, clearly indicating your suitability for the role.

Applications to be submitted by 5pm on Sunday 2nd July 2023 with interviews taking place on Wednesday 12th July 2023; no alternative dates are available.

The Black Watch Castle and Museum is the leading 5-star rated visitor attraction in Perth welcoming locals and visitors alike.

The Black Watch Regimental Trust has a fantastic opportunity for a Sales, Communication and Marketing professional to drive new business opportunities, deliver strategic priorities and to raise brand awareness across all our activities both charity and commercial.

You’ll be responsible for developing our creative marketing campaigns, using customer and market insights to drive sales, and run events. You will lead on the brand and marketing of the business, ensuring campaigns align with our strategic objectives, driving growth and revenue.

As an ambassador for the Regimental Trust , this role will require you to be based at Balhousie Castle and to liaise with local organisations and industry bodies. Networking and reputation building will be key as you will also be required to represent us nationally at Trade Shows and Events.

The role will report to the CEO; however, input will be provided from all teams in the Trust You will work closely with and have support from all Head of Departments. You will be responsible for all aspects of marketing from event planning to strategy and this role offers huge variety.

If you are seeking an opportunity to collaborate with a fantastic team and have the drive and ambition to spread the charitable and cultural message of this historical regiment, then this is the job for you.

About You
As a confident communicator who excels at building relationships, you’ll be a creative and experienced sales and marketeer who can demonstrate leading successful campaigns across a broad range of channels including digital, print and direct marketing, driving commercial growth. You will be a people person who loves making connections and meeting new people.

Ideally, you’ll have a tourism, hospitality or leisure background but if you’re an experienced from a different industry we’d be interested to hear from you.

You will have the ability to analyse and interpret trends, manage budgets and measure the cost/benefits of your activities. Commercially minded, we are looking for someone who is great at spotting a new opportunity to drive revenue growth through new events and packages.

You must be highly organised with the capacity to prioritise and work concurrently across multiple projects and demonstrate a commitment to customer service excellence.

Salary commensurate with experience
Full-time, Permanent
From £25,000

Please apply with covering letter and CV to anne@theblackwatch.co.uk

Eden Scott is delighted to be working with Stair Estates, a diversified rural estate in Stranraer in southwest Scotland with a varied let property portfolio; in-hand farming, forestry, tourism and country sports enterprises.

The Estate rental portfolio comprises let farms, grass park lets, cottages, industrial premises and telecoms and renewable leases. In-hand enterprises include forestry, country sports, Castle Kennedy Gardens, and events at Lochinch Castle.

We are seeking a Marketing and Events Manager to join the team and to manage an outstanding historic asset for Stair Estates, leading and delivering the Development and Marketing plan, by growing commercial and business opportunities, within Castle Kennedy Gardens, Lochinch and the wider Stair Estates. To assist the development and management of the Tourism, Event and Wedding Enterprises in line with Stair Estates’ policies, priorities, performance standards and targets to ensure its conservation, enjoyment of the place by visitors and members is maximised and key commercial, financial and development objectives are achieved to make Stair Estate fully sustainable.

The Marketing Manager is a representative of Stair Estates, building trust and confidence in their organisation and its objectives through sound management and delivery across a wide spectrum of activities. You can expect to be “hands-on” dealing with operational issues on-site, working weekends as necessary on a rota basis during the season as well as running a disciplined business, building commercially advantageous relationships within local communities and other partners, investigating and planning for initiatives and developments that help keep the Estate at the forefront of conservation, and a leader in visitor/heritage management.

Responsibilities include management of:

Marketing and promotion of Stair Estates and its family of brands (Lochinch, Castle Kennedy Gardens, River Luce, and Stair Estates). . Developing and implementing the annual promotion and marketing of Stair Estates through the website, online, printed media, local and social media channels. Engaging/networking with Direct marketing organisations (DMO), TIC, tour operators and other related tourist organisations with the aim of engaging as wide and audience as possible. Achieving and exceeding visitor and membership targets
Staff and volunteers (induction, development, performance management and in time recruitment) such that they are fully equipped and motivated to undertake their duties to the required standards and that staffing budgets are adhered to;
Daily operations in conjunction with the Owners, Factor, Giftshop and Tearoom Managers, and the Garden Ranger to implement the annual plan and to maintain and drive the daily operations associated at Castle Kennedy tourism enterprises;
Commercial Activities regularly review and develop commercial activities to make the Estate more sustainable and build commercially advantageous relationships with the wider community; Key areas of focus for the future are Weddings, Holiday Lettings and other activities.
Budgets integration with the Owners and the Factor in the annual budgetary process for each of the tourism enterprises and subsequent monitoring, reporting, pro-active and re-active adjustment to deliver consistently on budget;
Operational work plans – daily, weekly, yearly and longer-term in the context of the overall vision of the estate (and development, implementation, review and management of these action plans) to ensure that activities including commercial aspects are prioritised, planned and implemented to optimise the best use of resources;
Customer service and care from Visitor Centre, House, Garden and Ranger staff/volunteers to ensure that Stair Estates has a reputation for an excellent and quality “visitor experience”;
Weddings and Corporate Events – be responsible for the development and delivery of these activities
Administration to enable activities within the Estate to be undertaken and recorded efficiently, cash handling procedures are adhered to and that membership targets as above are met;
Future development plans – this position will be responsible delivering the relevant aspects of the current development plan and providing strategic input to future development plans at Castle Kennedy Gardens and Lochinch.
Skills and experience required:

A clear understanding of how the Tourism Enterprises, Events and Weddings actively contribute to Stair Estates commercial undertaking; has the knowledge and skill required to generate appropriate commercial initiatives; be competent in a multi-stakeholder environment and in dealing with the wider community; is able to influence and hold the team accountable for contributing to Stair Estates’ commercial work and the achievements of set targets and budgets. This includes selling and promoting Stair Estates’ products and services; functions and events.
Has had experience in the strategic development and delivery of a detailed marketing and communications plan, including printed media, PR as well as responsibility for managing a website and social media.
Experience in retail and visitor services sectors, ideally within another Visitor Attraction, Hospitality, Tourism or similar operation.
Experience working in Marketing and Communications either directly or via the management of external agencies;
A formal qualification in business/commercial / marketing experience would be desirable.
A full, clean driving licence for driving in the UK is essential and own vehicle required

Salary circa £35k dependent on skills and experience plus company benefits.

Accommodation is available at a very reasonable rate and re-locating candidates will be offered this property or another rent free for the first three months.

Eden Scott is dealing exclusively with this client on this vacancy so if you are keen to join this rural business, please submit your CV online.

Buccleuch is a diverse and innovative business with a passion for sustainable land use in rural Britain. People are at the heart of Buccleuch, in particular, colleagues, tenants, customers and visitors. Our commercial enterprises, including leisure & hospitality, agriculture, forestry, energy, rural estates, and commercial property, provide approximately 500 jobs in local communities.

In this 12-month maternity cover you will lead a team of six to ensure effective marketing of our visitor offer, promotion of our brands to new and existing audiences and increased footfall to our Estates. Key responsibilities will include overseeing marketing strategy, managing our digital presence and reporting on the effectiveness of marketing activities.

The role will require three or four days to be worked per week and candidates can be based at Dalkeith Country Park or our Edinburgh office, with occasional travel to our other Estates.

• Can you demonstrate solid marketing and brand management experience gained within the retail, food and beverage and/or visitor attractions sector?
• Do you have excellent communication, leadership and organisational skills?
• Are you detail focused with first class proof reading and copywriting skills?

Due to the remote location of our Estates, a current driving licence and access to transport is essential.

Interested? Please email your CV and a covering letter to our recruitment team (indicating if you are looking to work 3 or 4 days) at recruitment@buccleuch.com and we will send you information about the benefits of working for our historic and unique organisation, along with more details about the responsibilities of the role.

The closing date for applications is 24 May.

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Scone Palace & Estate has a rare opportunity for a Social Media & Communications professional to drive customer engagement and raise brand awareness across our diverse business. Historic Scone Palace and Gardens is a 5 star rated visitor attraction welcoming tourists and running events. Situated in Perth, Scotland, it is a part of the wider Scone Estates portfolio.

Working closely with our Sales & Marketing Manager to deliver bespoke marketing campaigns to drive customer engagement and sales you will plan and coordinate a schedule of activity across a range of platforms to expand our social media reach and drive online audiences, sales and footfall.

If you have a talent for developing engaging, creative and innovative content for our calendar of social media posts and newsletters and can act as a brand ambassador for the Estate, delivering a consistent brand message across the business this could be your perfect job.

About You

You will be creative and innovative and keep abreast with emerging trends and developments. Equally capable of providing detailed performance analysis to influence future campaigns, you will align and manage bespoke campaigns across all our social media channels. As a strong and detailed planner, you will be responsible for ensuring our channels have a regular supply of quality content aligned to our key messages, events and local community strategies. You will be someone who understands the importance of communicating in the correct tone for our audiences, have an eye for detail and ensure content is consistently within our brand guidelines.

You must be highly organised and able to manage various tasks simultaneously, with exceptional attention to detail. Interest and experience of graphic design is desirable as you will be responsible for shooting and editing smartphone video and photography to support content creation. Additional tasks will include website updates, blog creation and responding to media inquiries.

Salary commensurate with experience.

Marketing guru needed!

This is a fantastic opportunity for a Marketing professional to join the team and deliver our strategic priority to drive visitor yield at the newest addition to our portfolio – The Loch Ness Centre.

You’ll be driving the creative marketing campaigns using customer and market insights and content creation. Leading on the brand and marketing for the attraction, ensuring campaigns coincide with our guests needs, helping generate enquiries driving growth and revenue.

As an ambassador for the attraction, this role will require you to be based in the area to build strong relationships with local organisations and industry bodies, networking and reputation building will be key.

This is a standalone role based at an exciting and refurbished visitor attraction. Whilst you will have support from our support office Marketing team you will be responsible for all aspects of marketing from event planning to strategy, so this role offers huge variety.

If you want to collaborate with a brilliant team and lead a global brand then this is the job you’re looking for!

A Bit About You

You’ll be a creative and experienced marketeer, with a track record in leading successful campaigns across a broad range of channels including digital, print and direct marketing, driving commercial growth. You will be a people person who loves making connections and meeting new people.

Ideally, you’ll come from a tourism, hospitality or leisure background – but if you’re super awesome and come from a different industry we’d love to hear from you!

The ability to analyse and interpret trends, manage budgets and measure the cost/benefits of your activities is a must. Commercially minded, we are looking for someone who is great at spotting a new opportunity to drive revenue growth through new events and product packages.

What’s on offer?

Salary: £30,000

Contract: Full time permanent

There’s lots more! Including: – generous holiday allowance, free health cash plan, day off for your birthday, shopping and cinema discounts, pension scheme, attraction discounts and much more.

Scone Palace & Estate
Sales & Marketing Manager

Scone Palace & Estate has a fantastic opportunity for a Sales and Marketing professional to drive new business opportunities, deliver strategic priorities and to raise brand awareness across our diverse business. Historic Scone Palace and Gardens is a 5 star rated visitor attraction welcoming tourists and running events. Situated in Perth, Scotland, it is a part of the wider Scone Estates portfolio.

You’ll be responsible for developing our creative marketing campaigns, using customer and market insights to drive sales and run events. You will lead on the brand and marketing of the business, ensuring campaigns align with our strategic objectives, driving growth and revenue.

As an ambassador for Scone Estates, this role will require you to be based at Scone Palace to build strong relationships with the Palace team, with local organisations and industry bodies. Networking and reputation building will be key as you will also be required to represent us nationally and internationally at sales conferences.

The role will report to the Head of Events; however, input will be provided from across the team and owners. You will work closely with, and have support from, our Social Media & Communications Officer. You will be responsible for all aspects of marketing from event planning to strategy and this role offers huge variety.

If you are seeking an opportunity to collaborate with a fantastic team and drive a culturally important brand then this is the job for you.

About You

As a confident communicator who excels at building relationships, you’ll be a creative and experienced sales and marketeer who can demonstrate leading successful campaigns across a broad range of channels including digital, print and direct marketing, driving commercial growth. You will be a people person who loves making connections and meeting new people.

Ideally, you’ll have a tourism, hospitality or leisure background but if you’re an experienced practitioner from a different industry we’d love to hear from you.

You will have the ability to analyse and interpret trends, manage budgets and measure the cost/benefits of your activities. Commercially minded, we are looking for someone who is great at spotting a new opportunity to drive revenue growth through new events and product packages. You must be highly organised with the capacity to prioritise and work concurrently across multiple projects and demonstrate a commitment to customer service excellence.

A full job description and application form can be downloaded from:
https://www.scone-palace.co.uk/work-with-us
Email applications to: HR@scone-palace.co.uk
Scone Palace, Perth, PH2 6BD

The first whisky distillery in the centre of Edinburgh for 100 years. Inspired by Edinburgh’s rich brewing and distilling heritage, while pushing the boundaries of spirit making with innovative thinking and modern methods. We have so much to say and share, and we are eager to get it out there!

We are looking for someone to lead the charge on creating – and sharing – high quality and engaging content on Facebook, Instagram, Twitter, YouTube and Linkedin as well as exploring newer platforms. Content that reflects our story, our values, our products, and the multiple personalities that make-up Holyrood.

Focused on the creation of high-quality, engaging content through our social media channels, but also supporting the Creative Marketing Manager in wider digital comms activity including website, email and content creation – can you produce and showcase the right words, the most evocative imagery, and absolutely awesome and inspiring video? You must have strong copywriting skills, a firm grasp of grammar, and good photo and video skills.

We are seeking someone who is passionate about what they do, creative in their approach, energetic about the everyday, and focused on storytelling. The quality of what you produce is more important than your professional experience, the ideal candidate must have a genuine interest and demonstrable knowledge of whisky
and spirits.

We’d love to hear from you! Apply by sending a CV and covering letter to: debs@holyrooddistillery.co.uk by 19th May 2023.

Marketing guru needed!

This is a fantastic opportunity for a Marketing professional to join the team and deliver our strategic priority to drive visitor yield at the newest addition to our portfolio – The Loch Ness Centre.

You’ll be driving the creative marketing campaigns using customer and market insights and content creation. Leading on the brand and marketing for the attraction, ensuring campaigns coincide with our guests needs, helping generate enquiries driving growth and revenue.

As an ambassador for the attraction, this role will require you to be based in the area to build strong relationships with local organisations and industry bodies, networking and reputation building will be key.

This is a standalone role based at an exciting and refurbished visitor attraction. Whilst you will have support from our support office Marketing team you will be responsible for all aspects of marketing from event planning to strategy, so this role offers huge variety.

If you want to collaborate with a brilliant team and lead a global brand then this is the job you’re looking for!

A Bit About You

You’ll be a creative and experienced marketeer, with a track record in leading successful campaigns across a broad range of channels including digital, print and direct marketing, driving commercial growth. You will be a people person who loves making connections and meeting new people.

Ideally, you’ll come from a tourism, hospitality or leisure background – but if you’re super awesome and come from a different industry we’d love to hear from you!

The ability to analyse and interpret trends, manage budgets and measure the cost/benefits of your activities is a must. Commercially minded, we are looking for someone who is great at spotting a new opportunity to drive revenue growth through new events and product packages.

What’s on offer?

Salary: £30,000

Contract: Full time permanent

There’s lots more! Including: – generous holiday allowance, free health cash plan, day off for your birthday, shopping and cinema discounts, pension scheme, attraction discounts and much more.

To apply please click here to read our full job description and details on how to apply – on the Continuum website.